I created a logo and illustration set to form the basis of the visual identity for Good Measure, a coffee shop in Melbourne, Australia. They asked me to explore a few options, based on some recognisable local Melbourne wildlife. The main options were the Tiger Quoll, Magpie-lark and the Red-belly black snake. After some deliberation and sketching, we settled on the Magpie Lark with it’s bold black and white colouring.
